Creating and growing a business is hard work. Competition is always fierce. There is rarely a clear path to success. You have to bring your idea into existence through sheer will power. You force an idea to become reality. You face obstacles that stop most people from trying. You make the best decisions you can, with the limited information and resources you have. You fail. Over and Over. It's messy. And then sometimes you succeed.
This type of chaos isn’t an excuse for poor planning or bad management. We’re talking about the type of chaos that is born out of fast growth and the new challenges that come with that. So don’t be afraid of the chaos. It’s normal for every great endeavor.
If you succeed, there will be times when things settle down for you and your team, and you sit back and enjoy what you accomplished. You will have moments where you finally reach a great profitability ratio, so you aren’t worried about meeting payroll and you even have extra savings to make the next investment in growth. But if your endeavor never goes through the chaotic phases, then you’ll never get to the calm after the storm. And it's not pushing itself, it's not growing.
When you reach those moments, you could stop and just reap the profits. But if you do that, you’ll slowly die out of irrelevance. You’ll never move forward to create something greater. Depending on your scale, you might condemn yourself to perpetually being stuck in a startup phase, where the business success is always tied to the founder or key employees, fragile if anyone exits the stage.
When you reach those moments of success you need to celebrate, reenergize, and then jump back into the next exciting challenge.
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