As I mentioned in the last blog, the closed beta for our 2.0 platform has begun (see article for features and more samples). We are proud to announce that we've launched another website, which further demonstrates the beauty and power of our new platform. Brand New Congress is a non-partisan political organization working with both Democrats and Republicans to repeal and replace congress with representatives who serve the interests of their constituents instead of political insiders who currently exert too much influence over establishment ...

It's hard to believe it's been 5 years since we started building "2.0", a complete ground-up rebuild of our platform that will distinguish us from every other website builder and CMS on the market (seriously, no other platform has the features we have built). It's been an over ambitious project for our small team, trying to compete against the high standards set by hundred-million-dollar businesses, using only our very limited resources. But we did it, we're almost there! And it's going to amaze you. A month ago we launched our first website ...

Instagram can be a powerful tool to increase your brand awareness, but with great power comes great responsibility. When posting on Instagram, it's important to remember that you want potential clients following you and looking at your posts. What you post and how frequently you post will determine the amount of success you have attracting potential clients to your profile. Before you start posting on Instagram, you need to identify your ideal client. In what age bracket is your ideal client? What types of jobs do they ...

If you are a successful real estate agent and you're still showcasing a list of past sales as your main evidence of success, it might be time to start thinking about taking the next step. When you draw attention to the number of homes you've sold and the price range you typically work within, that can be appealing to potential clients within that price range. But what about potential clients whose homes are valued above the price range you're showcasing? Best-case scenario - they aren't impressed but contact you anyway. Worst-case scenario ...

It's important to remember that Zillow, Realtor.com, and Redfin all have Home Search Capabilities, and when most buyers start their home search, they typically use one of those websites. In most cases, you are not going to be able to compete with them directly, so it may be best to take a different approach here. If you are going to add a home search feature to your website, do it with a specific marketing purpose. Let's say you want to expand your business in the Silver Creek neighborhood of San Jose. One of the many ways you can market ...

Most websites have incredibly low conversion rates (less than 2%) for first-time visitors, and it's not necessarily because anything is wrong with those websites. We live in an age where you can shop for just about anything online, and because of this, consumers are more likely to shop around for the best deals possible. Top this off with an increased reluctance to share contact information online due to the amount of spam we all receive, and you can see why conversion rates are so low. It's because of this Retargeting Ads are playing a more ...

We have migrated all file storage and CDN delivery from Rackspace to Amazon S3. Amazon is the leader in file storage and it has a great Content Delivery Network to speed up load times internationally. Your website is already accessing everything at the new location (we've done everything to update links embeded in pages as well). But if you have any third party sites linking to your files, or you have shared links directly, then those third party links must be updated ASAP. All files have been confirmed as transferred and the old files ...

I love my LinkedIn news feed. It allows me to follow what's happening in the real estate industry, read about what people in my sphere are interested in, and find new professionals to connect with. However, I've been noticing a spike in a specific kind of post that doesn't make much sense to me, and perhaps someone can shed some light on this in the comments. If you're a real estate professional, you're probably posting on social media to build your brand awareness, find new clients, keep in touch with your sphere, and network with other ...

It's an honest question. You put in the time to build your website, or you paid someone to make your website for you, you pay your monthly hosting fees, and maybe you run the occasional Google or Facebook Ad to promote your website. So why isn't your website returning leads for your business? You can try answering this question by Googling "why doesn't my website get leads," and you'll see there are multiple business advertising that they can help you get 100 or 200 or more leads right now. The catch is, you have to pay for them. If you ...

You invested in a beautiful and powerful website, which you were really excited about. But after a few months you realized it's not generating many leads. This is the unicorn that everyone is chasing. In a saturated market, how do you get people to notice your business? Once they notice you (visit your website), how do you convince them that you are better than everyone else? And then, once they trust you, how do you motivate them to contact you right now. That is the challenge. And it isn't worth paying for ads/marketing to drive traffic ...